Company News

News/Posts
2017
Nov:

For the 4th year both Powerade and Dasani water will hydrate all Bahamas Half participants.

Oct:

Coca-Cola supports the International Culture Festival

 

Powerade & Dasani will hydrate the Run For Pompey

Sept:

Powerade Potcakeman Triathlon

July: Sprite teams up with the Royal Bahamas Police Force for the 9th year (updated)
 

Lesly St. Fleur to host first Beach Soccer Clinic with Powerade

  Caribbean Coke Bottler upgrades to solar power in The Bahamas
 

Sprite teams up with the Royal Bahamas Police Force for the 9th year

June:

K. Kaiya Pinder wins a full scholarship from Coca-Cola

 

Basketball Smiles Summer Program

April:

Coca-Cola is a National Sponsor of IAAF World Relays

March:

Lesly St Fleur is Powered by Powerade

  Dasani & Coca-Cola team up to sponsor the 64th National Family Island Regatta
  Dog Days Half Marathon participants will be Powered by Powerade
 

Coca-Cola Zero Sugar makes its mark on Festival Rum Bahamas

Feb:

Powerade to Power Cyclist for the 2017 Ride For Hope

Jan:

Coca-Cola partners with Pure Silk – Bahamas LPGA Classic for the 4th year

 

All Race Weekend will be hydrated with Dasani water.

2016
Nov:

Bahamas Half Marathon powered by Powerade

Oct:

Powerade & Dasani will hydrate the Run For Pompey

Aug:

#ThatsGold with Coca-Cola

 

Caribbean Bottling Company introduces a new beverage, Dasani Sparkling, and it is well received by the public.

July: Locally Coca-Cola will feature Arianna Vanderpool-Wallace, our local Olympic Swimmer
June: Coca Cola suports the 49th Annual Long Island Regatta
May: Bahamas Masqueraders are Coca-Cola Red!
 

Coca-Cola partners with Special Olympics Bahamas

April: Dasani hydrates walker and runners
 

Dasani & Coca-Cola team up to sponsor the 63rd National Family Island Regatta

 

Dasani hydrates all Dog Days Half Marathon participants

Feb: The Dirty Mule is back at Festival RumBahamas
  Schweppes Grapefruit gets Social Media love
  St. Valentine’s Day Regatta loves Coca-Cola
Jan:

Coca-Cola sponsors the 4th Pure Silk LPGA Tournament

  Dasani Refreshes Race Weekend

Coca-Cola Zero Sugar makes its mark on Festival Rum Bahamas


Caribbean Bottling Company offered samples of Coca-Cola Zero Sugar all weekend.

February 24th – 26th marked the fourth Festival Rum Bahamas, and it was electric! The three-day festival gave event goers a taste of Bahamian culture with unique takes on local dishes, 5 star Bahamian and regional entertainment, and of course lots of RUM. The rum world was all on display from global brands such as Bacardi, Mount Gay, and Captain Morgan, to regional and “micro-rums” such as Ron Ricardo, Plantation Rum, Bumbarra, and Afrohead.

Since the start of the festival in 2014 the Caribbean Bottling Company (CBC) has partnered with the festival since 2015, featuring Coca-Cola, and Barritts Ginger Beer each year. Last year CBC worked with the Festival Rum Bahamas team to introduce the market to the now very popular Schweppes Grapefruit, mixed with Bacardi Superior and dubbed “White Lightening”. As a result of the company’s history with the festival, and the success it provided Schweppes Grapefruit, CBC worked with the team to create an experience unlike any other at the festival.

“Festival Rum Bahamas has a strong history of bringing culture, and experiences to life, with the pirate troops, cooking expos, rum sampling, cigar rolling, etc.” explains Cara Douglas, Marketing Manager – CBC. “so we knew that partnering with them would result in an amazing experience both for the public in general, and our select audience.”

Caribbean Bottling Company (CBC), the local producer and distributor of Coca-Cola products here in the Bahamas, had been working with the Festival Rum Bahamas for nearly four months to plan the “re-introduction” of Coca-Cola Zero Sugar during the festival.

“Coca-Cola Original is one of the largest brands in the world, with global recognition, and the Bahamian market is no different,” says Karla Wells-Lisgaris, Brand Manager. “We leveraged this brand love to attract customers to our VIP Experience at Festival Rum Bahamas, once there we share with them our exciting news about Coca-Cola Zero Sugar. Everyone truly had a wonderful time, and the through extensive sampling throughout the weekend we believe that Coca-Cola Zero Sugar brand love has begun to grow.”

CBC’s approach to their sponsorship was multi fold. The VIP Coca-Cola Experience on Friday Night was complete with a private deck, private Coca-Cola inspired tasting menu, and all of the excitement the festival offers. For the rest of the weekend Coca-Cola offered the public henna tattoos, interactive games, endless Coca-Cola Zero Sugar samples, Coca-Cola Zero Sugar rum samples, and much more The rums featured during the Coca-Cola Zero Sugar rum samples included Bacardi Anejo, Bacardi Superior, Ron Ricardo Gold, and Ron Ricardo Silver.

Coca-Cola Zero Sugar is a zero sugar, zero calorie carbonated beverage that is currently available nationwide in both 12oz cans, and 20oz bottles.

Visit Caribbean Bottling Company on Facebook for more event photos!


The new Coca-Cola Zero Sugar packaging was highlighted all weekend.


Coca-Cola Festival Rum Bahamas Deck – special guests enjoy themselves.


Festival Rum Bahamas iconic Dirty Mule bar.